In celebration of Plastic Free July, SkootEco, a pioneering Top 5% B Corp sustainability company, has announced a matching contribution drive aimed at removing ocean plastics. Throughout the month, SkootEco will double the impact of every customer donation made towards removing plastic bottles from our oceans and waterways at participating restaurants and hospitality businesses, including the likes of Coya, Isabels, Amazonico, Jimmy Garcia, and Sea Garden.
Every minute, one million plastic bottles are bought worldwide, contributing significantly to the plastic pollution crisis. Our oceans are now home to an estimated 5.25 trillion pieces of plastic debris, with microplastics making up the majority. These plastics pose a severe threat to marine life and ecosystems.
SkootEco, committed to supporting the UN’s Sustainable Development Goals, has already made a significant impact. To date, over 135,000 plastic bottles have been removed and recycled from waterways and coastlines worldwide through SkootEco’s initiatives (amongst other environmental solutions). This achievement has been made possible by the small, optional charges in participating restaurants, demonstrating the power of collective action.
This doubling contribution initiative aims to further elevate the cause of ocean plastic reduction and promote sustainable practices within the hospitality sector. This awareness month in particular is incredibly important to Skoot, with many of their partner restaurants sharing the same views and excited for this initiative.
Greg Gormley, founder of SkootEco, says:
“Plastic pollution is one of the greatest environmental and health challenges of our time. We consume 11,000 microplastics a year, and the equivalent of one truckload in the ocean every minute.
“At SkootEco, we believe our collective action can lead to significant change. Our matching contribution drive this Plastic Free July is a testament to our commitment to making a tangible impact on our oceans and communities.”